• The Redback Team
  • The Redback Team

    5th January 2016

“One minute they were online and the next, they were GONE!”

Learn how to keep your audience engaged

Sound familiar?

If this has ever happened to you, don’t take it personally! It can be difficult to keep a large audience online for an extended period of time and even more difficult to keep them engaged and interested in what you’re saying.

This week we were enlightened by John Carlton from Carlton Communicators who shed some light on the art of successful online communication – basically, what works, and what doesn’t work.

Here are some tips that we took away from the webinar that will be sure to help you during your next online event.

Ask them to do something

We’ve said it all before and we’ll say it all again – interactivity is the key to engaging your online audience. Consider asking your audience to do something such as imagining a scenario or writing something down. This will get them active and keep them interested.

“How do you solve a problem like Maria?”

Rhetorical questions are great in helping to create the sense of a conversation taking place between you and your audience. Think of a few questions that are relevant to your presentation and that will get people thinking.

How fast do you speak?

There aren’t that many of us that actually like listening to the sound of our own voice. However, listening to a recording of yourself will allow you to identify what speed you speak at and then rectify it accordingly.

Listen out for when you do or don’t pause and consider taking a break every now and then. You might be surprised at how a simple technique like this can improve your entire performance.

Start early…

The week leading up to your webinar is the perfect time to start getting to know your audience.

Consider using this period to poll them and ask what they want to know more about. This will break the ice, help tailor your content and make your attendees feel like they are really part of it!

Relax and keep it… relaxed!

Keep the formalities and suits for the boardroom and… relax. There’s no need to speak in a formal tone and you may risk coming across as a little stiff or less entertaining. Remember, speak to people how you would wish to be spoken to.

Looking for more info? Feel free to take a look at this week’s webinar recording or join an online training session.

Presenting like a Pro is a new weekly training session aimed to get you up to speed on your presentation style, content and interactive tools – register now!

Until next time…
Aiza Hakik

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